Week 3: Load Performance – Question 3

Psychology can be a very important thing to consider when talking about design. By looking at the way things used to be and the way they’ve changed over the decades we can clearly see that the way we now chose to showcase our content has drastically changed. In the early days of the internet web pages were suffocating between hundreds of ads and images crammed … Continue reading Week 3: Load Performance – Question 3

Week 3: Load Performance – Question 2

Question 2: The concept of “chunking’ was coined by George A. Miller back in 1956 (Pramling, 2011). Chunking, simply, refers to the act of breaking up big pieces of information into smaller sections. This is done because bigger groups of information are harder to remember in one sitting. By breaking a huge piece of information into smaller pieces means we understand what we’re learning quicker … Continue reading Week 3: Load Performance – Question 2

Week 3: Performance Load – Question 1

Question 1: Performance load is measured by the degree of time and effort put in to achieve something. If the performance load is high, it means that too much energy is being expelled and this can result in increased errors and mistakes as well as an overall decrease in success (Leonard, 2002). When your performance load is low however there is a lesser chance of … Continue reading Week 3: Performance Load – Question 1

Week 2: Consistency – Question 2

Question 2: Aesthetic consistency is usually the most attractive form of this design strategy. It’s intended to create a sense of beauty within the product or design. By using the same fonts, shapes and graphics we are able to create something that stands out and that is easy recognizable from the crowd of other products (Lidwell, Holden & Butler, 2003). A good example of this is … Continue reading Week 2: Consistency – Question 2